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W H I T EP A P E R Contents Foreword Executive summary Introduction 1Waste management in emerging countries 1.1 The challenges waste management systems face1.2. Unlocking the value of informal infrastructure 2Traceability innovation to enable responsibly sourced waste 2.1.New developments in traceability innovations2.2.Real-world applications 3Looking ahead: achieving scale, fast Contributors Endnotes Disclaimer This document is published bythe World Economic Forum as acontribution to a project, insightarea or interaction. The findings,interpretations and conclusionsexpressed herein are a resultof a collaborative process Foreword Wesley SpindlerManaging Director, John DuttonHead, Uplink, World Economic Clemence SchmidDirector, Global Plastic ActionPartnership, World Economic How we source, trace and manage wasteresponsibly is central to the future of circularity,climate action and corporate responsibility. Thisis not just a question of how we track waste but Understanding how to scale innovation often feelselusive in the moment. What succeeds in oneregion may falter in another, which is why diverseperspectives are essential. Traceability, in particular, If we address these priorities through emergingtechnologies, such as digital product passports,blockchain and AI-driven analytics, we can gainaccess to new, transformative solutions. Thiswhitepaper highlights how these innovations are This whitepaper is proof of the value of doingjust that. It makes clear that innovation at scaleis not an aspiration for the future: it is happeningnow, across industries and regions, powered by a John Dutton Wesley SpindlerManaging Director, Sustainability, Accenture Head, Uplink, World Economic Forum Traceability will be a cornerstone of the transitiontowards a data-driven circular economy. But layingits foundations requires the courage to act togetherin a coordinated way. The Global Plastic ActionPartnership has overseen the progress that comes An effective transition to more sustainable andresilient industries cannot leave anyone behind,even when the change needed is so significant that Early-stage innovations can support this transition,but they require collaboration, investment andtrust. When society invests in ideas as a collective,economic models can surge forward, not only This willingness to share responsibility driveschange and underpins the community that createdthis report. In standing up together, we took anotherstep towards responsibly sourced waste materials Pedro Gomez Head, Industry Agenda, World Economic Forum Clemence SchmidDirector, Global Plastic Action Partnership, WorldEconomic Forum Executive summary Greater collaboration is key to ensuringtraceability innovation can tackle the waste The world faces an escalating waste crisis, withemerging economies bearing the heaviest burden.Rapid urbanization, limited infrastructure andinsufficient financing have left waste unmanaged, efficiencies, revenue gains, brand trust-building,investor appeal and risk mitigation. To achieve those goals, this paper presents: –Real-world examplesof traceability innovationsactive today – from AI-driven fraud detection toblockchain-anchored chain of custody systems In parallel, a vast but undervalued informal wastesystem recovers an estimated 88 million tonnes ofrecyclables annually, exceeding formal collectionin Europe across similar categories.1However, this –A practical evaluation frameworkwith 10guiding questions to help decision-makers A maturing wave of traceability innovationsis transforming this landscape. Digital tools,blockchain platforms, AI analytics and emergingbusinesses are demonstrating that capturing –A roadmap for achieving scale. Asincremental change struggles to keep pacewith the surge in waste, this roadmap explores Moving towards greater scale requires improvedcoordination and collaboration. We call ongovernments, industry, innovators and civil societyto collaborate in shaping the shared language andcommon infrastructure needed so that transparency By making the contributions of informal wasteworkers visible, traceability provides a ‘map’ foreffective policy, investment and corporate actiontowards solving the waste crisis. Such visibilityalso unlocks strategic insights that are critical forbusinesses currently confronting a major challenge: Introduction It is time to illuminate the path fromfragmented informal waste collection to The task now is to scale these innovations beyonda country or supply chain. The sector needsto explore the challenges and opportunities ofworking collaboratively as an ecosystem to shareintelligence that can precipitate systems change. The global waste crisis is most acute in emergingcountries, where waste generation is growingmore quickly than existing infrastructure can keeppace with. In many regions, there is a yawning gap Within this crisis lies a mostly unseen by solution.Across emerging markets, an extensive informalwaste manageme